Poolarity

Poolarity is a subscription pool service in South Florida, in a market where every competitor still sells by phone and callback. I wrote the product spec and built the whole platform: an instant quote from an address, embedded checkout, a customer portal and an operator admin.

Customers don’t know what their pool needs. The product had to price a pool from an address in a couple of taps, take payment without leaving the site, change a price after the first visit only with the customer’s approval, and run with one operator on a phone.

1. Spec first

   Wrote a 1,100-line build spec with a decision log, data model, pricing engine and a nine-milestone plan, then built it milestone by milestone with Claude Code.

2. Instant quote

   Address autocomplete, a satellite view of the property, a confirm card and a live price, with fallbacks when the data is thin.

3. Checkout

   Stripe payments embedded in the page, subscription creation, and lead capture as soon as an email is entered.

4. Customer portal

   Service history with a water chemistry chart, reschedule, skip, pause and cancel, and an inbox where every price change is a tap to approve.

5. Operator admin

   A today view and visit completion with photos and chemistry readings, built for one person on a phone.