Paradise Laser
Brand launch for a South Florida laser clinic.
- 98%Google Lighthouse SEO score
- 14XInstagram followers, from 120 to 1,700+, grown organically
- 260+Original content pieces

Overview
Paradise Laser is a laser and skin clinic in Delray Beach. I launched it with a booking-focused website, an Instagram-first social strategy, and more than 260 pieces of original content.
Outcomes
The challenge
A new local business owner needed to launch cost-effectively and still look like a premium brand next to the top providers in the area.

What I did
Website
Designed and built a Shopify site optimized for appointment bookings and search, using SEMrush, Google Search Console and Google Analytics.
Social
Ran Instagram, Facebook and TikTok with an Instagram-first organic strategy.
Content
Photographed the clinic and led the content strategy, producing treatment and transformation videos.
Low-cost production
Recruited local models through free treatment offers, producing content at minimal cost.







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